Mark My Words Book Publicity


After identifying a niche market for supporting independent authors, I formed Mark My Words Books Publicity, where we developed publicity and marketing strategies for 30+ independent, self-publishing authors.  A big part of that business was creating social media campaigns for the authors and for the business itself.


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For this author in order to share about her newest release on her Facebook Page, I decided to create a share giveaway for her fans.  This helped her book reach more people by her fans sharing it in their own newsfeeds.


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Here I was focused on getting her fans to directly engage with her on her page.  I then had her monitor the post so that she could respond to all of the comments.